AI Insights · Timothy · December 2022
Top 5 Health and Fitness Apps in South Africa for Q4 2022
Explore the performance trends of the top 5 health and fitness apps in South Africa during Q4 2022, with data on downloads, revenue, and active users.
In Q4 2022, the top 5 health and fitness apps in South Africa showcased interesting performance trends across downloads, revenue, and active users. Below, we break down the performance of each app using data from Sensor Tower.
Strava: Run, Bike, Hike saw a varied pattern in weekly revenue, starting at approximately $16.8K and closing the quarter at around $16K. The app's downloads fluctuated, peaking at 2.3K in early October and again at the end of December. Active users began at 51.7K, dipped mid-quarter, and rebounded to 52.1K by the end of December.
Zwift: Ride and Run experienced a steady decline in weekly revenue from $12.9K at the start of the quarter to $9.3K by year-end. Downloads remained relatively stable, averaging around 150 per week, while active users hovered around 1.5K throughout the quarter.
MyFitnessPal: Calorie Counter had a weekly revenue that started at $11.9K and ended at $8.5K, with minor fluctuations in between. Downloads were highest in early October with 2.6K but showed a decreasing trend towards the end of the quarter. Active users also declined from 27.4K to 25.2K over the same period.
Flo Period & Pregnancy Tracker revenue showed significant growth, starting at $8.9K and peaking at $12.3K in late November. Downloads varied greatly, with a notable spike to 23.6K in mid-December. Active users remained strong, averaging around 260K throughout the quarter.
Sweat: Fitness App For Women demonstrated a fluctuating revenue pattern, starting at $8K and ending the quarter at $8.3K. Downloads were steady, averaging around 170 per week, while active users decreased from 5.3K to 4.3K by the end of December.
These insights are sourced from Sensor Tower, where you can find more detailed analysis and trends.